The Big 12 suspended Baylor wide receiver Corey Coleman Monday for his hit on Kansas State defensive back Kip Dailey for the first half of this week’s Iowa State game. Worth noting that Coleman’s hit was not penalized during the game, but the conference has deemed it a suspension-worthy hit nonetheless.

For those of you who haven’t seen it, here’s the hit:

Here’s a clearer but shorter version of the play:

Coleman leads with his shoulder and does not aim at his opponent’s head. And yet this is the exact type of hit officials have taken upon themselves to legislate out of football.

The question is: how do you coach this play? He has to throw that block, and 100 percent of coaches would tell their wide receiver to get after that defensive back as hard as they possibly can.

If Coleman was your player, what would you tell him to do differently next time?

(HT @davidubben)

National columnist - Zach joined the staff in 2012...and has been attempting to improve Doug and Scott's writing ability ever since (to little avail). Outside of football season, you can find him watching the San Antonio Spurs reading Game of Thrones fan theories.