Under Armour CEO Kevin Plank drives home strong message to Terps

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Kevin Plank, CEO and founder of Under Armour, spoke to the Maryland football team at the conclusion of yesterday’s practice.

Plank gave a terrific speech that was captured on video, driving home the message of “Done, Done, Done.”

After a very nice introduction by head coach Randy Edsall, Plank told the team, “In sitting where you were that many years ago, boy I didn’t have it all figured out. But I knew that if I did all the right things Day 1, Day 2, Day 3. It wasn’t going from Day 1 to Day 100. And that’s the difference of teams that make it happen.”

Planked continued, “We use that statement ‘I Will.’ Like ‘I’ll will it to happen.’ And if I can leave you guys with anything in life, any idea of what drives our company, what drives myself, what drives our love for this university, for this team and family, it’s this idea of ‘will.’”

Take a couple of minutes to watch Plank’s speech. You’ll be glad you did.