If you can see it through the lights and fog, Cincinnati will unveil a new helmet Thursday night. In what they're dubbing a black out game, Cincinnati's traditional black helmets will trade out their usual white "C" paw for a silver paw. The entire helmet has a shinier feel to it.
If the helmet doesn't do it for you, how about this? Cincinnati and Louisville's rivalry features perhaps the coolest name of all rivalry games - the Keg of Nails. Last year, Cincinnati built a 24-14 lead in the third quarter only to see the Cardinals rip off 17 straight points, but the Bearcats rallied to tie the game with 1:03 left. Louisville won in overtime, 34-31.
Thursday night's game (7:30 p.m. ET, ESPN) also has American championship and BCS implications - if SMU beats Central Florida on Saturday.