There may be nothing better than coaches that understand the impact that they can make off the field.
Throughout recent social justice movements, there’s been a focus on the players, and rightfully so. However, some coaches have become equally as invested in seeing meaningful change around equality and have decided to use their platform to advocate for it.
While quarantining at home this spring, high school coach Keith Chattin decided that he could not stand on the sidelines of the social justice movements that were happening. Because he understands the impact that coaches can make on their players and communities, he created “Coaches for Change“.
Chattin brought together nearly 100 coaches from across the country via zoom. They had in-depth conversations about social justice issues, equality and reform. Chattin began to use twitter to reach out to other coaches to share the group’s message and goals. Then they created shirts. Chattin said, “The shirts were to get the word out about coaches standing up for social justice and equality. We had a few zoom conferences and talked about social issues and have really used Twitter to reach out, connect and broaden the need for social justice reform and equality.” Since then they have sold over 1,000 “Coaches for Change” t-shirts and have donated thousands of dollars to the Equal Justice Initiative.
The Equal Justice Initiative is a nonprofit organization with a mission of being “committed to ending mass incarceration and excessive punishment in the United States, to challenging racial and economic injustice, and to protecting basic human rights for the most vulnerable people in American Society”.
Coaches that are interested in joining Coach Chattin and Coaches for Change can reach out to him on twitter @ChattinKeith.
This is truly awesome.
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