This entire talk is excellent; but the nugget he gives the high school players in attendance at the very end is the winner.
Do yourself a favor though and don't skip to the end; because this is pretty powerful. Great listen for all high school athletes and truly all students.
Coaches should also take note of Urban's thoughts on every time he listens to a speaker, he tries to grab one thing from that speaker that can make himself, his family or his team better. Good advice. Implement that and you will improve.